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	<title>Digitalwerks &#187; microsoft</title>
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		<title>New rumblings about Windows 7 codec support</title>
		<link>http://www.digitalwerks.org/2009/03/25/new-rumblings-about-windows-7-codec-support/</link>
		<comments>http://www.digitalwerks.org/2009/03/25/new-rumblings-about-windows-7-codec-support/#comments</comments>
		<pubDate>Wed, 25 Mar 2009 21:51:55 +0000</pubDate>
		<dc:creator>kosmonaut</dc:creator>
				<category><![CDATA[General tech]]></category>
		<category><![CDATA[beta]]></category>
		<category><![CDATA[codec]]></category>
		<category><![CDATA[decode]]></category>
		<category><![CDATA[decoder]]></category>
		<category><![CDATA[h.264]]></category>
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		<category><![CDATA[microsoft]]></category>
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		<guid isPermaLink="false">http://www.digitalwerks.org/?p=320</guid>
		<description><![CDATA[Following up on my previous report on integrated Windows 7 codec support, I saw today from Volker Zota at heise that some new developments in the Windows 7 betas have come to light. Â According to the investigative work of an ffdshow developer, as reported to Dan &#8220;BetaBoy&#8221; Marlin of CoreCodec, the latest beta of Windows [...]]]></description>
			<content:encoded><![CDATA[<p>Following up on my previous <a href="http://www.digitalwerks.org/2009/01/26/divx-h264-and-maybe-mkv-on-windows-7/">report</a> on integrated Windows 7 codec support, I saw today from Volker Zota at <a href="http://www.heise.de/developer/Windows-7-blockiert-Codecs-von-Drittanbietern--/news/meldung/135209">heise</a> that some new developments in the Windows 7 betas have come to light. Â According to the investigative work of an ffdshow developer, as <a href="http://forum.corecodec.com/viewtopic.php?f=3&amp;p=9675">reported</a> to Dan &#8220;BetaBoy&#8221; Marlin of CoreCodec, the latest beta of Windows 7 blocks the usage of third party video decoders from Windows Media Player and MCE.</p>
<p>As previously reported, Windows 7 differs from earlier versions of Windows in that it will ship with a number of popular video codecs already integrated, including most notably h.264. Â There are some very notable caveats to the information as it stands right now: this is after all just a beta and might not be in the final released version of Windows 7, there will likely be work arounds, especially for other player software applications (like VLC and Media Player Classic), and because Windows 7 will come with h.264 already installed, many users will never need third-party decoders anyway.</p>
<p>Nonetheless, this move by Microsoft is still somewhat disturbing for it seems to be a big step backwards from what appeared to be Redmond&#8217;s increasing openness to third party solutions in the video world. Â There remains a very active competitive landscape among codec developers and media software creators, outside of the (somewhat) closed garden that Microsoft would prefer Windows users to remain within, and such a move would definitely tilt things in the Microsft direction. Â This isn&#8217;t IE versus Netscape, but it does reflect that kind of outdated thinking we all hoped Microsoft was moving away from finally. Â I&#8217;m sure much more technical details will emerge in the next few days, but right now the blocking takes place at very deep levels of the OS.</p>
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		<title>divx, h264, and (maybe) mkv on Windows 7?</title>
		<link>http://www.digitalwerks.org/2009/01/26/divx-h264-and-maybe-mkv-on-windows-7/</link>
		<comments>http://www.digitalwerks.org/2009/01/26/divx-h264-and-maybe-mkv-on-windows-7/#comments</comments>
		<pubDate>Mon, 26 Jan 2009 20:34:36 +0000</pubDate>
		<dc:creator>kosmonaut</dc:creator>
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		<category><![CDATA[avc]]></category>
		<category><![CDATA[beta]]></category>
		<category><![CDATA[blu-ray]]></category>
		<category><![CDATA[codec]]></category>
		<category><![CDATA[divx]]></category>
		<category><![CDATA[doom9]]></category>
		<category><![CDATA[h.264]]></category>
		<category><![CDATA[hdtv]]></category>
		<category><![CDATA[hi-def]]></category>
		<category><![CDATA[matroska]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[mkv]]></category>
		<category><![CDATA[mp4]]></category>
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		<guid isPermaLink="false">http://www.digitalwerks.org/?p=153</guid>
		<description><![CDATA[An interesting bit of news from the doom9 forums. Â As anyone who is testing the Windows 7 beta has discovered, and as the above photo shows, Microsoft is breaking with their tradition and including more codec support in the upcoming Windows bundle. Â Previous Windows versions did not even include MPEG-2 decoding, which proved to be [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" title="AVC in Windows 7 beta" src="http://www.digitalwerks.org/wp-content/uploads/windows7_AVCa.png" alt="mkv?" /></p>
<p>An interesting bit of news from the <a href="http://forum.doom9.org/">doom9 </a>forums. Â As anyone who is testing the Windows 7 beta has discovered, and as the above photo shows, Microsoft is breaking with their tradition and including more codec support in the upcoming Windows bundle. Â Previous Windows versions did not even include MPEG-2 decoding, which proved to be quite mystifying to many users trying to watch a DVD in their computers for the first time. Â And, needless to say, Microsoft stayed far away from any of the more esoteric codecs, including the key MPEG-4 ASP implementations such as DivX and Xvid. Â </p>
<p>However, the beta of Windows 7 includes the ability to play back DivX, and Xvid, and even the next generation MPEG-4 AVC, better known as h.264. Â Why is this important? Â A couple things. Â First, if anybody needed further proof that VC-1 is essentially dead in the water, this is another nail in its coffin (to mix macabre metaphors). Â Secondly, and more importantly, it appears that Microsoft is jumping on the bandwagon of broad interoperability, allowing Windows users to play back a range of video formats right out of the box, something that will surely be a boon to less sophisticated users who just want to be able to watch something without having to even know what a codec is, much less a container format, audio stream, etc.</p>
<p>Even more intriguing is the news that Microsoft may be working on an implementation of the matroska container, or mkv for Windows 7 (according to madshi and haali on doom9). Â For the file-trading community, this is quite significant. Â H.264 has a ton of &#8220;legitimate&#8221; uses today, notably in higher quality Flash videos on YouTube and elsewhere. Â MKV however, is almost exclusively used currently by pirates, particularly those sharing HD video. Â Blu-Ray rips and high def TV captures are generally distributed as x264 encodes with AC3 audio in mkv containers (both 720p and 1080p), and while HD video content is still a small minority of what is shared relative to standard def video, it is growing and is likely to become the dominant format before long. Â Maybe Microsoft is just getting back at the movie studios that went with Blu-Ray instead of the MS-backed HD-DVD formats, but regardless, it would be good news if mkv support signaled that Microsoft was thinking about their users first, and video business strategies second.</p>
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